Deterministic formation of visual color sensation

Nathaniel Jacobson; William J. Bender

doi:10.1117/12.19711

1 August 1990 Deterministic formation of visual color sensation

Nathaniel Jacobson, William J. Bender

Proceedings Volume 1250, Perceiving, Measuring, and Using Color; (1990) https://doi.org/10.1117/12.19711
Event: Electronic Imaging: Advanced Devices and Systems, 1990, Santa Clara, CA, United States

Abstract

There exists a considerable body of research on what is ergonomically suitable in the selection of colors, both from the point of view of discrimination and distinguishing between physical energy and perceived sensation. We find little precedent in the study of the psychological impact of the use of color in the display of information. There are no readily available mechanisms for using color to communicate an expressive mood or climate. We postulate that colors can be chosen for conveying the substance of a message effectively: its scale, duration and format of exposure. In this paper, we add these considerations as enhancements to the definition of color ergonomics, and the selection and application of color. We propose an organization of color which facilitates its application beyond the vagaries of chance, i.e. the formulation of predictable expressive signals. The methodology for the quantification of the relative expressive qualities of color is discussed. We describe an experiment to distinguish between informational and expressive aspects of color. Reading speed is measured as a function of the contrast of value and the hue-to-hue alignment of pairs of colors. These same dyads are sorted by expressive qualities.

Citation Download Citation

Nathaniel Jacobson and William J. Bender "Deterministic formation of visual color sensation", Proc. SPIE 1250, Perceiving, Measuring, and Using Color, (1 August 1990); https://doi.org/10.1117/12.19711

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